China Ceramics Network News In this era of rapid industrialization, the ceramics market is becoming increasingly prosperous, and ceramic products emerge in endlessly. Therefore, it is not easy to choose ceramic brands. So, what brand of ceramics is good? What ceramic is best? In which regions are ceramic brands distributed the most? Where is the best ceramics produced?
The Oceano brand was born in 1998, and Foshan Oceano Ceramics Co., Ltd. was established in 2000. Today, Oceano has nearly 3,000 acres of modern ceramic production bases in Foshan, Jingdezhen and Guangxi, with an annual production capacity of nearly 100 million square meters. Produces more than 800 types of ceramic tile products including polished tiles, glazed tiles, antique tiles and other full categories. More than 2,000 brand stores have covered more than 90% of cities across the country.
Rendering of the production base in Teng County, Guangxi
As a postdoctoral scientific research workstation and a high-tech enterprise under the National Torch Plan, Oceano has the world's largest I&I ceramics R&D center with more than 10,000 square meters. In the past 20 years, Oceano has won 286 patents and more than 500 corporate honors. It has long-term strategic cooperation with Vanke, Country Garden, Evergrande and other Fortune 500 real estate companies. The products are exported to North America, the Middle East, Australia and other places, and have participated in hundreds of international large-scale projects and municipal projects such as the Hollywood Addison Hotel in the United States and the Ukraine International Airport.
The world’s largest ceramic R&D base—Oceanno I&I Center
Strong communication efforts to precipitate national brands. Oceano attaches great importance to the communication of brand power and has long placed advertisements in authoritative media such as CCTV, CCTV, TV stations and newspapers. The powerful joint communication between big brands and big platforms has a high starting point, wide coverage and strong brand endorsement.
In 2017, with the launch of Oceano’s international high-end product series Casaro, Oceano began to upgrade the entire brand system 2.0, redefining and upgrading Oceano’s brand image, and the brand image strategic plan was officially determined As a "high-end ceramic tile customization home"; in 2018, it will continue to lay out a new offline communication matrix, focusing on integrating airports, high-speed rail, outdoor and other resources, releasing a new brand image, and starting a brand upgrade. Oceano's "high-end ceramic tile customized home" brand concept has entered thousands of Chinese families.
2018 Oceano’s latest advertising screen
The brand communication of Oceano Ceramics extends to overseas. In October 2017, Oceano Ceramics was featured on the Nasdaq screen in Times Square in New York twice, showing the unique charm of China's high-end ceramic tile customization brand to the world; it displayed Casaro Ceramics at "the most prosperous intersection in the world" artistic style.
Over the years, Oceano has been actively participating in social welfare undertakings. As of 2019, the "Nuodong Plan", a loving student aid project independently launched by Oceano, has traveled to 30 cities in China, and won the "Public Welfare Practice Award" of the China Charity Festival, known as the Oscars of Charity. The short film "Just Go Home" was released at the end of 2017 and has been viewed nearly one million times. Oceano shares love and happiness with thousands of consumers and conveys Oceano's warm attitude towards life. Creating a happy and beautiful life is the brand value that Oceano Ceramics has always conveyed to people, and the establishment and implementation of the Nodong Plan is the embodiment of brand value and social responsibility.
In 2019, Oceano will continue to use innovation as the core driving force, accelerate the transformation of intelligent manufacturing, and realize the in-depth implementation of the new retail model based on big data! Strive to create a green, technological, humanistic, and international corporate value and image, and become a high-end architectural ceramics brand that is based on the international community and makes the nation proud!
Oceano is a trustworthy brand with 22 years of history! The Oceano 2020 Smart Store Online Investment Promotion Conference will be held grandly on the live broadcast platform on March 18. Join Oceano Ceramics, do tens of millions of business, and control the core competitiveness of the market with high-end ceramic tile products! Friends, join hands with Oceano to win business and create brilliance together!
(This article is provided by the enterprise)
