The benchmark of domestic products, the strength steals the spotlight!
2019 New Domestic Benchmark Brand in China’s Home Furnishing Industry
2019 China Home Furnishing Industry Brand Award-Influential Brand
2019 China Home Furnishing Industry Brand Award-Product Innovation Brand
2019 China Home Furnishing Industry Contribution Award-Annual Integrated Marketing Award
2019 China Home Furnishing Industry Contribution Award-Annual IP Marketing Award
2019 China Home Furnishing Industry Figure Award-Influential Figure
Hengjie has reported six success stories, showing its industry-leading style with excellent results!
China Ceramics Network NewsOn November 27, it was hosted by Youju, with Tencent Advertising, Tencent Home, and Shell as partners, and special support from Wu Xiaobo Channel, Forbidden City Palace Culture, and Jinan University Lifestyle Research Institute The 2019 (4th) China Home Furnishing Industry Innovation Summit was held in Guangzhou. The summit held the 2019 China Home Furnishing Brand General Rating Award Ceremony. Hengjie Sanitary Ware shined at this summit with its industry-leading style of adhering to quality and pioneering innovation.
Hard-core innovation, setting the benchmark for new domestic brands
With the advancement of culture and consumer confidence, foreign brands are no longer the first choice for young mainstream consumer groups. New domestic products based on quality and innovation have suddenly emerged. Hengjie interprets new domestic products with "quality" and "wisdom" and promotes the rapid growth of the national home furnishing trend in the bathroom market in 2019, making it possible for young people to appreciate and use high-quality new domestic products. As the only representative of the sanitary ware industry, Hengjie has joined forces with Youju, Tencent Home, Wu Xiaobo Channel, and the Forbidden City Palace Culture to jointly launch the "New Domestic Product Intelligent Manufacturing Plan" and bring palace-style sanitary ware products into ordinary people's homes, creating a blend of classic and modern The "one of the trend" bathroom living space.
Among the "Trendy Products", the Q9 smart toilet with both wisdom and elegance, the real eaves bathroom cabinet with high-level eaves, the Yuntai Pavilion Guangle Oxygen New Wing Shower, and the new Chinese-style shower room with deep still water flow, will The taste of China is vividly interpreted. constantJie's outstanding performance in manufacturing new domestic products with high quality and intelligence has won the honor of "2019 New Domestic Product Benchmark Brand in China's Home Furnishing Industry"!
As a brand with innovation written into its mission, Hengjie is based on insight into the real needs of consumers, combines its own technological innovation strength to create products, and is committed to upgrading the quality of life for consumers.
Intelligent bathroom products represented by Q9 intelligent all-in-one machine are the best embodiment of Hengjie's product innovation. Q9 intelligent all-in-one machine has collected 47 national patents and uses original technologies such as one-touch knob, instant water heating, smart flip cover, water and electricity separation, etc., to bring users a more convenient, comfortable and safe experience. In addition to smart products, Hengjie bathroom cabinets with various styles and timeless styles, the one-click switching and comfortable Rooxy shower head, and the ready-to-install Yizhi shower room are all upgrading consumption in an all-round and multi-scene manner. These innovative products have also become the support for Hengjie to win the "2019 China Home Furnishing Industry Brand Award-Product Innovation Brand".
From Hengjie quality to intelligently manufactured new domestic products, the influence of Hengjie Intelligent Manufacturing is increasing day by day, and the reason for the growth of influence is still the quality and innovation contained in the products. In 2019, Hengjie won more than 80 authoritative awards in the fields of quality, technology and design, and has nearly 1,000 patents in reserve. It was awarded the "2019 China Home Furnishing Industry Brand Award-Influential Brand" , Chinese home furnishing brands represented by Hengjie have been praised for their efforts in building a Chinese brand voice.
Develop deep insights into data and empower effective marketing with innovation
In 2019, Hengjie Bathroom has many highlights in marketing communication: as the only representative of the bathroom industry, it has carried out innovative cross-border cooperation with the Forbidden City Palace Culture and launched peripheral products for home life; as the only brand in the bathroom industry, it has cooperated with Wu Xiaobo Channel and other top brands Both platforms jointly launched the "New Intelligent Manufacturing Plan for Chinese Products"; as the first brand in the home furnishing industry, innovative cross-border landing in New York International Fashion Week; as the only officially designated bathroom brand, it joined hands with "Dream Remodeler" for the third time to help realize the quality of Chinese people Home dream; Hengjie also launched the "National Fashion Lifestyle" designer salon event in 2019, which visited 12 cities throughout the year, making high-quality new domestic products and national fashion life a circle of designerscommon language.
It is worth mentioning that Hengjie has adopted a variety of innovative methods in these marketing activities, providing more ideas for the industry's digital marketing. This innovation summit won both the "2019 China Home Furnishing Industry Contribution Award - Annual Integrated Marketing Award" and the "2019 China Home Furnishing Industry Contribution Award - Annual IP Marketing Award". It also proves that Hengjie’s efforts and exploration in innovative marketing have been recognized.
Promote the surging national tide and establish a leading figure
Under the leadership of Chairman Xie Weifan, Hengjie has firmly seized the historical opportunity of reform and opening up and the rapid development of China's home furnishing market, and has become a representative of China's local sanitary ware brands.
In the magnificent year of 2019, facing the uncertain external environment, Xie Weifan led Hengjie to pursue changes and face difficulties, promote the national trend of home furnishing and stand out in the competition of leading brands, becoming The representative of new domestic products for quality home furnishings. Xie Weifan's forward-looking, overall view, decisiveness and charisma in leading Hengjie's rapid growth have become the IP representing China's home furnishing entrepreneurship. As the chairman of Hengjie, Xie Weifan was awarded the "2019 China Annual Home Furnishing Industry Figure Award - Influential Figure" is also a high recognition of Hengjie's steady development!
Times are changing, but innovation remains the same.
Having maintained quality for 21 years, Hengjie has never slowed down its pace of innovation,
Continue to make breakthroughs and continue to help the development of the industry,
In the future, Hengjie will focus on quality and technological innovation,
Continue to be committed to the development of new domestic products for Chinese quality home furnishings!
(This article is provided by the enterprise)
